Build a Stronger Business with the Good to Great Framework

At MRBM, we’re always looking for simple, powerful ways to help business owners build companies that last.

One book that consistently delivers is Good to Great by Jim Collins—a classic study on what separates average companies from exceptional ones.

Here’s a quick summary of the 7 key principles great companies follow—and how you can apply them in your own business:

✅ 1. LEADERSHIP
Level 5 Leadership: Humble, determined leaders build enduring success by putting the company first.
→ For SMBs: Lead with purpose. Focus on legacy, not ego.

✅ 2. HIRING
First Who, Then What: Start with the right people, then decide on strategy.
→ Hire for attitude and values—skills can be trained.

✅ 3. TRUTH
Confront the Brutal Facts: Face tough truths head-on, but never lose faith.
→ Use data, not hope, to make decisions.

✅ 4. VISION
The Hedgehog Concept: Great businesses focus on the overlap between:
    ✓ What you do best
    ✓ What drives profit
    ✓ What you’re passionate about
→ Define your niche and double down on it.

✅ 5. DISCIPLINE
Culture of Discipline: People take ownership and stay focused—without micromanagement.
→ Set clear goals. Empower your team. Stick to the plan.

✅ 6. TECHNOLOGY
Technology Accelerators: Technology supports momentum—it doesn’t create it.
→ Only invest in systems (automation, analytics) that scale your strengths—like Sage.

✅ 7. MOMENTUM
The Flywheel Effect: Greatness comes from consistent, compounding effort.
→ Avoid quick fixes. Focus on small wins, repeated daily.

 

“Good to Great is not a business theory. It’s a disciplined way of life.”
— Jim Collins

Want to explore how these principles apply to your business?
Whether it’s aligning your team, improving financial systems, or choosing the right tools—MRBM is here to help you focus, simplify, and scale. Let’s chat about where you are and where you want to go.

 

Get in touch: info@mrbm.co.za  /  031 818 9030.